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15 January 2007

Ho Chi Minh City
Insights into Vietnamese Consumers' Finance management
Visa and ACNielsen annouce findings about the first Personal Finance Monitor.Sampling an audience of social-economic classes A,B & C and some of the key findings of the report include:

  • Very low bank account penetration, with only 50% of Hanoi and 31% of Ho Chi Minh City residents in SECs ABC having bank accounts.
  • 21% awareness of credit cards, 8% of debit cards, 91% awareness of ATM cards. Visa is seen as the leading brand of payment cards.
  • Very low penetration of lending from banks, with the most borrowing from families and friends
  • Gold and foreign currency is seen as the “safest” investment for Vietnamese.

20 December 2006
Ho Chi Minh City
Vietnamese people and their New Year's Resolutions
With one of the world’s highest consumer confidence indexes (116 against an average of 99 globally), Vietnam is definitely on the move this year: optimistic and willing to spend more for Christmas, Vietnamese are also keen on making some life changes in 2007.

19 December 2006
Ho Chi Minh City
Consumer Confidence and healthy bank balances to drive consumer spending in time for Christmas
Along with an improving consumer confidence comes a more positive disposition among consumers to spend. According to ACNielsen, the world’s leading market research and information company, globally, 43 percent of the world’s Internet consumers think now is a good/excellent time to buy the things they want and need in the next 12 months.

29 December 2006
Ho Chi Minh City
ACNielsen Vietnam is proud to announce a new Key account Data (KAD) arrangement between ACNielsen and Metro.
Metro data is now available cleaned/ coded and processed accessible via ACNielsen Advisor I-sights to provide flexible and timely data that can help you to make informed key account management and investment decisions. For more information, please contact VietnamInfo@nielsen.com

8 November 2006
Ho Chi Minh City
ACNielsen Vietnam and the Canadian Chamber of commerce in HCMC hold a successful seminar "Your Consumer from Head to Toe."
Over 120 business leaders from all industries attended the seminar to get updates on consumer trends and the economy.

30 September 2006
Hong Kong
Closing that sale? Get on the Internet and have a strong brand: ACNielsen Europeans surf the Internet while in Asia Pacific for now, it’s all about Brand and Reputation and North Americans rely on Previous Experience instead!
It may not be a surprise to learn that online consumers rely heavily on the Internet – and a strong brand and reputation - to help make their purchase decisions, but with Internet penetration rates in many markets increasingly reflecting the offline population, we’re set to see the transformation of retailing in the high street, along with traditional advertising and marketing approaches, according to ACNielsen, the world’s leading marketing information and research company.

15 August 2006

Hong Kong
Greater skepticism among world consumers towards the outlook of local job prospects and state of personal finances: ACNielsen

Less than half the world’s online consumers see now a good time to buy things they want. Consumers in India and Hong Kong gear up for a spending spree!

24 April 2006
UK
Where’s the cheapest place in Europe to buy a bottle of mineral water?
Where’s the most expensive country to buy a can of your favourite soft drink?
Or a bar of chocolate?

With budget airlines opening new routes monthly, travel in Europe has never been more accessible or affordable. It’s therefore useful for travellers to know how much their popular daily essentials will cost them when they get to their destination.

The twice-yearly ACNielsen Euro Price Barometer measures the cost of popular international grocery products across 16 countries in Europe.

12 April 2006
Hong Kong

Social Lives and Personal Image the First to Suffer When the Going Gets Tough: ACNielsen
Out of home entertainment, spending on new clothes and upgrading technology the top three belt-tightening strategies globally

When the cost of living is rising faster than salaries can keep pace with, the world’s consumers are fairly unanimous about what they’d cut back on to avoid blowing their budget, with out-of-home entertainment, spending on new clothes and upgrading technology the top three belt-tightening strategies worldwide, according to a recent online survey by ACNielsen, the world’s leading market research and information company. The survey, conducted in November 2005, polled over 23,500 respondents – regular Internet users – in 42 markets.

7 April 2006
New York

ACNielsen Agrees to Acquire Retail Measurement Business of Venezuelan Market Leader Datos Information Resources
Renamed ACNielsen de Venezuela S.A., Business Will Further Expand
ACNielsen’s Offerings in Important Latin American Growth Market

ACNielsen, a VNU business and the world’s leading provider of consumer and marketplace intelligence, today announced that it has agreed to acquire 100% of the retail measurement business unit of Datos Information Resources, the leader in the Venezuelan marketing information industry.

16 March 2006
Hong Kong

A Quarter of the World's Internet Population Experienced Redundancy - Either Themselves or an Immediate Family Member - in the Past Year
Companies no longer value loyalty and Governments not doing enough to encourage job creation – ACNielsen surveyJobs are often the first to go when market economies are flat or declining, and the last year has been no exception.  According to a global online survey conducted by ACNielsen, a quarter of the world’s Internet population has been affected by redundancy, with eight percent laid off personally and an additional 17 percent claiming an immediate family member to have been made redundant in the past year.

7 February 2006
Hong Kong

You Don't Need to Own a Car to be Worried About Escalating Fuel Prices: ACNielsen
Most common ways of coping with price rises: using one’s vehicle less, combining trips  and cutting down on non-essential living expenses.

While 70 percent of Internet-users worldwide claim to have a vehicle for which they must buy fuel, an even greater number are concerned about the impact of ever-rising fuel prices. As many as 82 percent of consumers on the world’s five continents claim to be feeling the hit to their wallets in a recent online survey by ACNielsen, the world’s leading market research and information company. The survey, conducted in November 2005, polled over 23,500 respondents – regular Internet users – in 42 markets.

19 January 2006

Hong Kong

Consumer Confidence Increases the World Over, says ACNielsen
ACNielsen Global Consumer Confidence Index up slightly, India remains on top;

Consumers more positive about job prospects globally;

Perceptions of personal finances improve in Europe and North America;

Spending on entertainment increased worldwide.
Consumers’ confidence in their local economies, job prospects and personal finances is on the rise globally, according to a recent survey by ACNielsen, the world’s leading market research and information company.  The ACNielsen Consumer Confidence Index, introduced by ACNielsen earlier this year, grew from the average 92 points in May 2005 up to 98 points in November, with two thirds of countries experiencing an increase

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