3 April 2007

Ho Chi Minh City, Vietnam

ACNielsen is proud to announce a new Key Account Data (KAD) arrangement between ACNielsen and Metro Vietnam

In a rapidly changing market place the need for more granular levels of information has never been more apparent. Metro have considered the growing need for suppliers to better understand the their business and have decided to release their scanning data directly through ACNielsen Vietnam.

25 February 2004
Schaumburg, IL

ACNielsen First To Market With Industry-Leading Shopper Insights
ACNielsen U.S. announced the earliest release ever of its industry-leading Homescan® consumer panel syndicated suite. Homescan Consumer*Facts, Channel*Facts and Account Shopper Profiler are available - four weeks earlier than last year - providing a critical edge to clients and setting a new standard in rapid delivery of essential knowledge about shopper behaviour to the consumer packaged goods (CPG) industry.


2 February 2004
New York, NY

Travelocity and Expedia rated most valuable brands in online travel market, according to ACNielsen
Travelocity and Expedia are the most valuable brands in online travel, and their brand equity plays a key role in driving traffic to their sites, according to a new study released today by ACNielsen International Research, a business unit of VNU.


14 January 2004
Hong Kong

Tapping into the enormous potential of the out–of–home IMPULSE market using the world’s first individual consumer panel
While a recent ACNielsen survey found that over 50% of consumers buy on ‘impulse’ or make purchase decisions at the point of sale(1), there has never been much information available to marketers to help tap into this enormous market potential. ACNielsen is about to change that, with the launch in Hong Kong, Korea, Taiwan, Australia and New Zealand of ACNielsen | I-ScanTM, the world’s first, individual-based consumer panel designed to capture and track impulse and other ‘on the go’ purchases out of the home.